Expert Strategic Communications Advisory

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Capital Markets + M&A

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Our promise to clients is to be their growth partner through all stages of the corporate lifecycle and Houston is our specialist Capital Markets and Strategic M&A communications advisory practice at Brand Potential.

The team bring insight, expertise and experience, underpinned by machine intelligence, to develop communications campaigns that articulate our clients’ strategic priorities, establish market positioning, and resonate with key stakeholders across an evolving and complex landscape.

We work as long-term partners, embedding alongside management teams to support clarity, confidence, and consistency in how equity stories are shaped and communicated.​

[01]

Financial Calendar ​Reporting

We support clients throughout the entire financial reporting calendar, including quarterly earnings, investor days, investor thesis and presentation development, market sentiment studies, peer benchmarking, sell-side engagement, and ongoing investor marketing.

[02]

IPO and Fundraising

We advise on IPOs and equity fundraisings providing full service support including positioning narrative, materials development, analyst engagement and media liaison, ensuring our clients can unlock capital to support their growth plans.  

[03]

M&A

We provide expert communications support around both public and private transactions. We help articulate opportunity and value to both external and internal audiences, working closely with in house teams to ensure seamless execution and underpin post transaction success.

[04]

ESG Advisory

Our team draw on deep ESG knowledge to help clients build and execute ESG strategies which are grounded in results and earn the trust of key stakeholders.

[05]

Investor Relations​

We advise clients on how to effectively communicate their investment narrative with the sell-side and buy-side communities and implement IR strategies that underpin appropriate valuation.

[06]

Stakeholder Engagement​

Through our holistic approach we work with our clients to develop communications strategies that can drive engagement with multi stakeholders, from investors, to industry and government, from customers to consumers.

[07]

Crisis & Risk Management

Utilising our proprietary technology, we work with clients to monitor reputation and map risk, ensuring they are fully trained and best prepared to manage potential corporate risk and crisis.

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Get in touch

Our role is simple. To connect the forces that unlock value and translate them into progress that investors, analysts, and wider stakeholders can clearly see.​

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Get in touch